new Home|dispatch Live · verified 09:27 PM CT · Jul 22
Daily Hot Sheet · Buyer Decision Terminal · Central Texas
Published every morning · Tracker issue Mondays · Weekly Dispatch Fridays
▸ Since the last sweep change history accruing
Change history is accumulating. Comparison begins after the next verified sweep.
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The big score answers one question: is now a good time to be shopping at all? Higher means buyers hold more of the cards. Check it like you check the weather.

Since the last sweep is what changed while you were living your life. If a builder you care about shows up there, that is your cue to look closer today.

The Concession Index is the typical credit builders are advertising right now. When it rises, builders are getting hungrier, and your opening ask should grow with it.

Rate and buying power turns today's mortgage rate into what your monthly budget actually carries, and shows what a builder promo rate would change. This is the number to know before you tour, not after.

How to use it: pick your builders in the watchlist below, and every morning this page opens straight to what changed for them. Five minutes, then go live your day. The deal comes last.

74
/ 100
Reads: High
Buyer Advantage Score v0.1 · public-signal model · how it's scored ↗
Buyers hold the stronger hand this morning.
One number for the whole Central Texas new-home market, the housing buyer's Fear & Greed Index. Today it reads high: incentives are large and widespread and builders are competing hard. The one thing holding it back: most credits are tied to the builder's lender, so the leverage is real only if you protect the full value.
$20,000The typical credit on the table right now. Rising means builders are hungrier, so your ask grows.
23Builders competing for you with live offers. More competition, more leverage.
14Expired offers still posted as live. Treat a dead countdown as an opening bid, not a deadline.
1 in 3Offers with no lender strings attached. The rest require the builder's lender, so protect your rate.

One market-wide index, built transparently from the signals above (v0.1 public-signal model, see methodology). It is a read of buyer leverage, not a prediction or financial advice.

COVERAGE · 35 offers tracked across 23 builders · 14 expired flagged · re-verified 09:27 PM CT · score confidence: Moderate (public-signal model, pre-MLS). Change vs the prior sweep is reported at the top of this page.
Your watchlist personalized · saved on this device

Don't read every builder. Track yours. Pick the builders you're considering, you'll open straight to what changed for them. Selections stay in your browser on this device, no account needed.

▸ Today's one move
The nearest hard deadline on the board

Trophy Signature's 1.99% first-year buydown ends Friday, July 24, the single offer forcing a decision in the next seven days. If a Trophy home is on your list, get written terms today. Everything else runs to July 31 or later.

▸ Today's rate and your buying power matters to every buyer
6.77%
30 yr fixed · daily market index
Mortgage News Daily · Jul 22
An index of average lender pricing, updated daily. Not a quote: your rate depends on credit, loan type, and points.
What a monthly principal and interest budget of $2,600/mo carries on a true 30 year fixed:
at 6.77% today → ~$400,000 of loan
at 6.27%~$421,000 +$21K
at 5.77%~$444,000 +$44K
at 7.27%~$381,000 −$19K
Loan amount only, principal and interest. Taxes, insurance, HOA, and mortgage insurance are on top. Builder teasers (1.99%, 2.99%) usually reset after year one; verify the term in writing.
$199,990
the cheapest advertised new home we track. When this falls, the entry door opens wider.
Waterstone Village · Kyle
Payment sensitivity · $400,000 loan · P&I only
at 6.00%
$2,398
at 6.50%
$2,528
at 7.00%
$2,661
Every half point is roughly $130/mo on this loan. Two lender quotes can differ by more than a week of rate movement.
Temporary vs permanent rate · $400,000 loan at today's index
StructureYear 1Year 2Year 3+
Permanent rate$2,600$2,600$2,600
2-1 buydown$2,091$2,339$2,600
1-0 buydown$2,339$2,600$2,600
A temporary buydown discounts years one and two only, then the payment steps up to the full rate. Illustration at today's index. Never treat a year one payment as the permanent cost; a permanent buydown or a price cut can be worth more over time.
Advertised builder rates vs the market · $400,000 loan · P&I only
Loads from today's tracked offers…
These are builder advertised promotional rates, usually forward commitments through the builder's affiliated lender. They require using that lender, full qualification, and often specific inventory homes, and they can change or sell out without notice. We exclude known teaser structures (2-1, 1-0, temporary buydowns, first-year-only rates) from this list where the builder's own language flags them, but marketing wording varies and we can miss one — always confirm directly whether an advertised rate is fixed for the full loan term or steps up after an introductory period before treating it as a real monthly-payment comparison. Advertised, not a quote, and not our verification of any lender's terms. Model your own scenario in the Incentive Reality Calculator.
What the rate actually costs the builder, and how to use that
A permanent rate buydown like this is not free to the builder. They typically pay their lender a forward commitment fee to offer it, roughly 4% to 6% of the loan amount (illustrative; the exact figure depends on the cost of debt when the builder locked the rate). On the $400,000 loan used above, that is about $16,000 to $24,000 of the builder's own money, comparable to or larger than most advertised cash incentives.
That same cost can be reallocated: to the rate, to the price, or to closing costs, instead of preset as a rate buydown. Which is better for you depends on your goal (lowest monthly payment vs. least cash to close) and how long you plan to stay. A bigger down payment shrinks the loan the buydown applies to, so a price cut or closing-cost credit can win instead. Run the breakeven with a buyer's agent before choosing the rate just because it is the headline number.
Where we stand today vs 1w · 1mo · 1yr
Loading the trend board…
Green favors buyers, red works against them. Rate history: Mortgage News Daily (daily index) and Freddie Mac PMMS (weekly survey). Prices: City of Austin median sold, ABoR MLS. Resale rows: Unlock MLS published monthly snapshot, Austin MSA, all residential. Permits: City of Austin open data. The Concession Index is our own series and grows with every sweep. Deeper MLS layers (closed prices, delivered concessions) publish as aggregates once the licensed feed lands.
Builder offer signals advertised pressure, ranked

A separate read from the market index above: how much advertised offer pressure each builder is showing right now, from credit size, structure, deadline pressure, and today's movement. It reads advertising behavior on the builder's own site; it does not claim to know internal motivation. Higher = more room to ask. How it's scored ↗ · our transparent read, not an endorsement.

#BuilderScoreToday
Real vs. theater
35

offers verified live today on the builder's own site. These are the ones you can act on.

14

expired offers still displayed, the deadline has already passed. Treat a dead-but-posted offer as an opening bid: ask, in writing, if they'll still honor it.

Price-cut watch entry-level series, folded in from the Scoreboard
Loading…

Which builders are quietly marking down sub-$300K inventory, from the same entry-level series behind the price floor above. The Friday Scoreboard folded into this page — one surface, not two.

The deadline clock, next 14 days
BuilderOfferBy when
Trophy Signature1.99% first-year FHA buydown (→4.99%) or 2.99% conv. + free appliancesFri Jul 24
David WeekleyUp to $50K savings OR 2.99% start + $2,500 Heroes allowanceJul 31
Brohn HomesUp to $40K off + flex cash (CMG)Jul 31
Coventry · DRB · Century · GFO · Meritage · AHA · StarlightSeven more dated windows, closing credits, buydowns, flex cashJul 31
Pacesetter4.99% FHA/VA/USDA or 5.5% conv. + up to $10K closingAug 3

Every date above is the builder's advertised deadline, not an independently confirmed one. Some deadlines quietly roll over; we log extensions sweep by sweep, and a per-builder deadline credibility read will publish once enough history accrues to be fair. An expired offer still on display is flagged, never counted as live.

Want the full detail, every offer, filters, history, builder pages? That lives in the Incentive Tracker. This sheet is the five-minute decision; the Tracker is the database behind it.

▸ What changed beyond the sales office curated · one story max
No qualifying story today. We only run an item when it clears our buyer relevance bar; most days the sales office is the only thing that changed.

A story appears here only when it may materially change affordability, financing, supply, taxes, insurance, infrastructure, schools, builder behavior, or buyer timing in Central Texas, and scores at least 70/100 on our published relevance model (locality 30, buyer impact 25, new-construction connection 20, recency 15, source quality 10). Every item links and credits the original publisher.

Built in house, sharpened every sweep proprietary

The Buyer Advantage Score

One 0 to 100 read of buyer leverage, computed from five signals we verify ourselves, never from a builder claim. The weights are published; the tooling that gathers and scores the signals is ours.

The Concession Index

The median advertised incentive across every tracked offer, re-verified against each builder's own site four times a day and adjusted for how much value actually reaches the buyer.

The Movement Log

Every advertised change is logged with a date the moment a sweep catches it. Stability is reported too, because a market where builders hold steady is information. See it live on the Incentive Tracker.

The Entry Level Price Floor

A running series watching the cheapest advertised new construction in the metro, so first time buyers can see the floor move before headlines do.

The rate benchmark

The daily 30 year fixed, tracked so every incentive can be judged against what your payment actually buys today.

The methods are published on the methodology page. The pipeline that runs them is proprietary, it runs without days off, and it compounds: every sweep adds history no one can recreate later.

How the intelligence works

Two scores, never mixed

The Buyer Advantage Score answers "is now a good time to be shopping at all?", one market number you check like a rate. The Builder Opportunity Rankings answer "who, specifically, is most motivated?" Market = the weather; builders = which doors to knock on.

Verified, not repackaged

Every figure is captured live from each builder's own website four times a day and time-stamped, nothing carried forward, nothing field-verified is claimed that isn't. What's advertised is labeled advertised; what's expired-but-displayed is flagged.

What's coming: the intelligence engine

An MLS-derived market layer is in development to sharpen these scores, inventory and days-on-market trends, absorption, and concession trends, all aggregate and derived within MLS rules. You won't see "an MLS section"; you'll see observations like inventory up for three straight weeks, increasing a builder's current inventory burden. Predictive relationships will only be published once enough retained history demonstrates them. Not live until that pipeline is built and authorized.

The Dispatch rule
The deal comes last.

Goals first. Then area, then community, then builder. The incentive is the final lever in the negotiation, never the first filter, because a bigger number on the sign can just be a bigger markup underneath it. We track deals so you can see the trend and know when your negotiating window opens, not so a discount picks your house.

Why the deal comes last → · and when the numbers tie, the head and heart test →

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